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Posts Tagged ‘Neche Eugenio Hadad’

Yesterday I shared a glimpse into the touching Neche Collection created by Veronica Corzo-Duchardt, a Communication Design instructor at the Harrington College of Design, which captures objects from her grandfather’s life, documents and archives them, then transforms them into a contemporary print. An example can be seen below…

Where these:

Turn into this:

Pull Push Print No. 10

Veronica’s relatable and warm memories of her grandfather glow from her every post, as does her passion for what she discovers as she sorts through the items. “I was constantly surrounded by this stuff growing up and I love it. It still fascinates me. These are things that inspire my work, not just the aesthetic but also the cultural and historical context,” Veronica said. And followers of her project certainly seem to share a similar passion: already her collection has garnered a lot of press!

So far, we’ve seen it featured in:

And what happens when her grandfather’s things run out? Veronica may look to create a new collection, this time from her own assortment of objects. It seems that collecting is a family trait!

Follow the full story and see Veronica’s Neche Collection with all her prints to date at http://nechecollection.com/ or follow her on Twitter @winterbureau.   Interested in owning your very own print from the Neche Collection? A very limited amount of prints are available for purchase at http://winterbureau.bigcartel.com/.

In addition to her work at Harrington and her Neche Collection, Veronica is the owner and operator of winterbureau, a Chicago-based creative studio that merges conceptual thinking, extensive research and immersive experimentation to create contemporary, culturally relevant design. Integrating both handmade and digital methods, winterbureau aims to develop evocative visual solutions that both communicate and inspire.

All photos and art courtesy winterbureau.

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Three months ago, Harrington Communication Design instructor Veronica Corzo-Duchardt launched a visual archive of objects collected by her grandfather throughout his life. The result is a touching assortment of memories and insights into her grandfather’s personality and quirks: from his small army of staplers to his careful labeling, Veronica offers a glimpse into her family history that draws you in day after day. Her careful documentation and witty side notes are nothing short of priceless – here’s just one example:

Chuck E. Cheese:

“This is back when Chuck E. Cheese looked a little less creepy. I’m not a fan of this new hip Chuck E. I had many birthday parties at CC but I’m going to guess that this is from my 6th, since it’s dated 1984. I will say I completely stand behind this motto “In Pizza we Trust”. Not sure if CC is still using this but Pizza is certainly something I can believe in!”

 
Veronica titled her documentation project the “Neche Collection,” after her grandfather, Neche Eugenio Hadad, and then added a creative twist: at the end of each week, she produces a stunning print from the objects that most inspired her. The prints offer a distinctive contemporary view on the vintage items on display.

Veronica’s grandfather, a Cuban exile and accountant, played a large role in her life that shows through her work today. Growing up in a world filled with graph paper and calculators, Veronica shared,“I grew up with the tools of my grandfather’s craft. Part of the reason I started the Neche Collection was to offer a glimpse into how I think and work. Collecting and researching is a very big part of my process as a designer and artist.”

Keep reading tomorrow to catch a glimpse of how Veronica transforms her finds into a weekly print!

All photos courtesy winterbureau.

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